AQUAVUE Cafe owner Larry Burch doesn't know how much more frustration he can endure after the council shunned erosion protection for his beachside business.
With the Fraser Coast Regional Council expected to invest millions to protect the region's beaches from erosion, Mr Burch is asking why his business wasn't included in immediate plans.
"It just does my head in - it's a lack of support," he said.
"I just want to see this region flourish."
The popular Torquay cafe which serves meals and coffee and hires out water sport equipment is regularly populated.
"No one else does that," he said.
"We do for tourists and yet they don't want to protect us."
But infrastructure councillor Trevor McDonald said progress was being made.
"Planning and design for potential coastal protection works between the Torquay boat ramp and the Hervey Bay Surf Life Saving Club is currently under way," he said.
"Council's priorities are generally to protect essential constructed public infrastructure and public esplanade or parkland areas but the cost of doing so, community benefit and whether the infrastructure can be relocated all need to be considered."
The council is refurbishing part of the Scarness rockwall near Enzo's using funding from the Natural Disaster Relief and Recovery Arrangement.
Any future work, however, would come from the council's budget.
But Mr Burch isn't convinced and doesn't know how much longer he can go on.
"For 10 years I've been fighting bureaucracy and I'm just about done," he said.
Meanwhile exposed sandbags on the beach outside the Torquay Caravan Park are expected to be covered up again after this week's high tides.
"Planning and design for potential coastal protection works is already under way for this section of foreshore," Cr McDonald said.