SEAFRONT Oval transformed into a sea of colour on Saturday in a debut event for the Fraser Coast.
The white clothes of Colourburst Challenge participants got covered in all shades of the rainbow as colours splashed all at once.
Ultimately, $2750 was raised for the fight against cancer.
Organiser Charmaine Bailey said about 150 people participated, of all ages from children to grandparents.
"One of our organisers was actually seven years old," Ms Bailey said.
"So many of the people that took part came because of the cause.
"Some had photos displayed of who they were doing the event in honour of."
It differed from the well-known Colour Run in that it provided a bigger variety than just running.
There was zumba, bootcamp workouts, dancing, martial arts and yoga, plus other fitness variations.
The event was made possible by countless number of volunteers who gave a hand.
"I'm just so grateful for everyone's help," Ms Bailey said.
Tea and Toasters Hervey Bay Relay for Life Team hosted the day.