Burrum Heads woman's online shop has hard-to-find items
TUCKED away in Burrum Heads, an online entrepreneur is giving a new spin to the regional retail industry with website Just a Touch of Everything.
Jo Sterry launched the online shop last month, a year after she first began developing the idea.
Modelled as a mini-department store, Just a Touch of Everything is designed to supply items generally hard to find in small regional towns.
Mrs Sterry said she shied away from opening a physical shopfront in Burrum Heads because she didn't want to change the town's quiet lifestyle.
"I was introduced to Burrum Heads last year. I just fell in love with it," she said.
"It is just the most gorgeous place on earth."
The move to a gentler life-style came after a serious crash six years ago.
"I wanted to create a new life for myself," she said. "You have a completely different outlook on life."
Mrs Sterry works with other small businesses across Australia to stock their products, as well as selling imported goods and licensed stock.
The business is also making gains on social media with more than 9000 fans on its Facebook page.
Mrs Sterry said there was an increased presence of both social media and internet access in general for regional Australia.
"I would never have tackled this 10 years ago," she said.
Mrs Sterry said her childhood spent in regional areas meant she knew what was hard to find in small towns.
To see the online store, visit www.justatouchofeverything.com.au.